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- Never Stop Writing. Never Stop Learning.
- Overcome Decision Fatigue in Book Marketing: A Guide for Authors Who Mean Business
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- July 2025
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Overcome Decision Fatigue in Book Marketing: A Guide for Authors Who Mean Business
Posted By: JODY DYER
I started working when I was fifteen. My band director was my manager, and we worked with tourists at The Track in Pigeon Forge, Tennessee. He ran the go-karts while I ran the arcade prize counter. Watching water boil was more exciting than watching hundreds of kids spend thousands of tickets on plastic trinkets. I saw tears. I saw tantrums. I saw decision fatigue in its purest form, spider ring or plastic parachute man? (For the record, the parachute man wins every time.)
Back then, I thought decision fatigue was just an annoying trait of children on vacation. Now I know it happens to adults too, especially authors.
If you are trying to market your book and feel overwhelmed by the options, you are not alone. You have done the hard work of writing and publishing your book. Now the world can buy it, but what comes next?
Many authors hit a wall after launch. They feel confused about where to begin, what to prioritize, and how much time and money to invest. They hesitate, stall, and sometimes shut down. That is decision fatigue. And the good news? It is fixable.
At Story Mountain Media, we help entrepreneurs, coaches, and author-experts overcome this paralysis and take action, step by step. You do not need to figure it out alone. Our publishing and marketing systems are designed to meet you where you are and help your book work for you.
Below are some ways we support authors who are ready to market their books and build a brand that lasts.
Book Marketing Support Options
1. Private Coaching
Set a monthly budget that works for you, and we will build a customized plan. You learn. We help. You decide how much time to invest. This option is ideal for independent learners who want to control costs but value expert guidance.
2. One-Day Strategy Session
In this one-day workshop (online or in person), we create a 12-month marketing plan that fits your goals. You will leave energized and equipped with templates, tools, and clarity. This is great for authors who want to make a plan and move forward with confidence.
3. Author Brand Marketing Kit
Our team creates a robust file of press- and retailer-ready tools designed to help you build credibility and communicate professionally with bookstores, libraries, retailers, and media outlets. If you want to look polished and ready for the next level, this kit is for you.
Is This You?
You are excited to share your book but feel overwhelmed by how to market it. You work full time, support a family, or juggle multiple roles. You want results but do not know where to begin. You have already invested in editing and design, and you want your book to succeed. You value structure and step-by-step support at your own pace.
You are in the right place.
My Promise
With clear guidance and encouragement, we will walk you through a realistic and results-focused marketing plan. You will learn how to build a strong online presence, grow your audience, and feel proud of how you are showing up as an author. You will gain confidence, clarity, and momentum.
Not Ready Yet?
That is okay. You do not have to do anything right now. But if you know an author who might benefit from this information, feel free to forward this post to them. My blog posts share insights, tips, and behind-the-scenes lessons from the publishing world, even if you are not focused on marketing.
Want to talk?
Email me at dyer.cbpublishing@gmail.com or book a call with me here: https://calendly.com/jodydyer/curiositycall
Jody Dyer
Founder and CEO of Story Mountain Mediajody


